One of my favorite wedding resources is Southern Weddings Magazine. It’s practically a look-book that makes me say “oooh” & “awwww” with each turn of the page. I sent over my questions–both wedding-related & random–to their team, and quickly (very quickly) received responses to find out a little bit more about the magazine from their Art Director, Emily Ayer. This “Bachelor”-obsessed board game-lover shares where she gets her inspiration & what she loves most about her job… I like her! Although she prefers something more traditional than modern, I know she’s got a rebellious side. How do I know? When I asked her to pick between black & white, she said “How about black & white together?” And when I asked her between coffee & tea, she chose “Lemonade.” She sounds like me! Get to know Emily a little better.

JoMG: How would you describe the magazine? What kind of bride should pick up your magazine?
SW: Southern Weddings Magazine is the South’s premier publication for the modern bride. The Southern Weddings blog, updated daily, highlights the best in real Southern weddings and event details from around the country and shares behind-the-scene details from the making of a magazine with a fresh, fun, and fabulous staff of women. Our readership tends to skew a bit younger than most wedding magazines, and we like to think of our readers as “young sophisticates” — belles (wherever they might live!) who are planning a classic, elegant, and fun wedding.
JoMG: When you were a kid, what did you want to be when you grew up?
SW: At different ages I wanted to be a ballet dancer and a high school English teacher, but starting in middle school I knew I wanted to work at a magazine. I’ve loved weddings fanatically since I was a little girl, so my present job is pretty much perfect!
JoMG: What is your background? How did you get started in the magazine industry/wedding industry?
SW: Working at Southern Weddings was my first job after graduating from college. You can read the whole story right here!
JoMG: What inspires you? Where do you get your inspiration for the magazine?
SW: I’m inspired by our readers, and from classic, understated style in all arenas including fashion, food, and interiors. After pushing one issue out it seems like you’ll never be inspired to start again, but something amazing always comes along that lights a fire under us. For V3, it was the cover shoot from Joey + Jessica Weddings. We’re just starting to find our mojo for V4!

JoMG: Where do you get your daily motivation?
SW: My Google Reader, stocked with way too many amazing blogs, as well as Pinterest — such a great way to collect visual inspiration! Here’s a link to my boards.
JoMG: What do you love most about your job?
SW: I love the independence. I am (mostly) free to decide what a given day’s priorities are, how to handle situations I find myself in, and what I want to work on when.
JoMG: What is your pet peeve when it comes to work?
SW: Since I handle submissions, I’d have to say it’s when photographers, vendors, and/or brides don’t understand our exclusivity policy. It can cause so much unnecessary confusion and heartache for all involved! To read up on our submission FAQs, click here.

JoMG: What wedding “trend”–past or current–is your least favorite?
SW: I’m sure some would disagree with me, but I have to say the picnic engagement session. Cute, but not terribly authentic for most couples, and definitely not unique at this point!
JoMG: What wedding “trend” or “tradition” is your favorite?
SW: Bows are my favorite “trend” right now. Katharine wore a bow-bedecked Amsale gown (the beautiful Blakely) for her wedding this past September, and it was GORGEOUS. My favorite “tradition?” Classic white cakes. Love them!
JoMG: What is a wedding day must-have? What is a wedding day “nice-to-have, but not so necessary”?
SW: Unsurprisingly (since I’m the SW Art Director!), a wedding day must-have for me is superlative photography. You only have one chance to capture beautiful images of your family, your friends, and your love in one place. Hiring a professional photographer who will record your day seamlessly is (in my opinion) priceless. Nice to have, but not so necessary? A brand-new couture gown (you can find amazing deals on pre-loved sites these days!).

JoMG: What advice would you give brides & grooms when planning their big day?
SW: I love details. Obviously! But if planning and then attending my sister’s wedding taught me anything, it’s that details are lovely, and they can absolutely help create a desired environment on the big day, but they’ll never replace or outshine a happy bride and groom. Makeup artist a half hour late? Priest stumbles over your names at the ceremony? Caterer serves the wrong appetizers? Band plays the song you put at the top of the do-NOT-play list? DON’T LET IT BOTHER YOU. Just don’t. Prepare yourself in advance for the realization that something WILL go wrong on your wedding day, and make the decision to not let it bother you. There will be plenty of time to speak with the caterer/makeup artist/DJ after the honeymoon, if you so choose, but you only have one wedding day. So choose to be happy!
JoMG: Describe your dream wedding.
SW: Classic elegance. Ceremony in a tiny church with a center aisle, evening black tie reception at a private home in Connecticut with a lawn that rolls down to the sea. A swing band. A delicious white cake. Happy guests. Cousins and sisters in my bridal party. A handsome groom
JoMG: Name 3 things you cannot live without in life.
SW: God, my family, and my friends. Since none of those are actually “things,” however, I’d have to say Kraft macaroni and cheese, Google Reader, and my family’s summer cottage in Maine.

JoMG: Name 3 things your business cannot live without.
SW: That’s easy: Mac books, iPhones, and solid vendor relationships — we couldn’t do much of anything without our fantastic vendor partners.
Favorites:
- drink The North Carolina invention Cheerwine is high on my list (hint: it’s not actually wine!)
- TV show 24
- song “Beyond the Sea” by Bobby Darin
- movie Too hard to pick a favorite, but I do have a weak spot for government conspiracy/action thrillers (i.e. Air Force One, Enemy of the State)
- guilty pleasure Oh, this is embarrassing, but it’s definitely “The Bachelor” on ABC.
- game Scattergories or Settlers of Catan. I am a HUGE board game nerd.
- book The Bible
- flower White tulips
- color palette Navy and white
- blog(s) {aside from Jomygoodness, of course!} Too many to list! Inchmark and Oh Happy Day are my favorite non-wedding blogs.
Pick
- PC / Mac For years I was a PC, but I’d have to say I am most definitely a Mac now.
- iPhone / Blackberry iPhone
- black / white How about black and white together?
- modern / traditional Traditional
- coffee / tea Lemonade 
- chocolate / vanilla Chocolate
